Packaging – Gift Box
Client Challenge: Crisis Action is a non-profit organisation that aims to protect civilians from armed conflict. Following on from the 2017 Annual Report that we designed, we were commissioned to design a gift box for the organisation to send their annual report to their stakeholders and supporters.
Logo & Marketing Collateral
Client Challenge: Mahlatse Lentsoane, founder of Tatso homemade, approached us to assist her with creating a logo and CI collateral which reflects her brand of yummy homemade dairy products, mainly ice-cream.
Tatso logo on the website
Our Solution: We created a typographic logo inspired by the splashing movement of milk when it is poured into a glass. We wanted it to look delicious.
Meghaa’s approach
The logo had to look tasty. This was my starting point. The stylised typography was inspired by milk because this is the primary ingredient of the product. The custom cursive serifs are referenced from milk splashes. The splashes were also inspiration to create an animated email signature of the milk splashing. The pink secondary colour was requested by client. A minimal layout design complements the subtle details on the logo design.
Client Love
Thank you for assisting with a logo design that resonates with the type of product or service we produce.
It verbalises authentic homemade treats made with love and passion. Mahlatse Lentsoane
Annual Report Design
Client Challenge: Crisis Action is a non-profit organisation that aims to protect civilians from armed conflict. The team approached us to create their 2017 annual report to shed light on their work, using our distinct visual approach, while respecting the sensitive subject matter.
Suketchi-Branding-and-Design-Crisis-Action-06
Double page spread from the 2017 Annual Report
Our Solution: In order to fulfill the requirements of the brief, we identified three main visual directions to effectively communicate Crisis Action’s work:
Quotation from David:
We benchmarked our approach against other annual reports and noticed that for ours to be unique, we needed to seamlessly integrate crafted graphs, iconography and illustrations to sit nicely and juxtapose with the existing emotive photography.
