Client Challenge: Over the years we have illustrated over 80 images for Hollard’s digital spaces and social media platforms via our parent agency SoulProviders Collective.
Enjoy a sample of our posts.
Illustration
Social Media Content
Content Design
Dave’s feedback
Working on the Hollard brand has been a highlight of our careers, for both SJ and I, having the chance to experiment with campaign ideas and different illustrative styles to bring our stories to life on behalf of such an admired and loved brand, makes our hearts happy. Thank you Hollard for trusting us with your precious digital communications.
We were lucky enough to be involved in a few touchpoints at the One Source Live Festival, read about our collaboration below:
Client Challenge One:VWV Group, a global brand experience agency, required creative direction, input, design and layout for a pitch presentation for Absolut Vodka’s inaugural One Source Live Festival. Our ECD SJ was part of the brainstorming phase, while Dave designed the presentation under the direction of the one and only creative genius Takunda Bimha who headed up the winning strategic team.
Our Solution: Our team designed the layout and style of the creative pitch proposal, drawing on the highly-conceptual future-Africa theme of the One Source Live brand in South Africa, while incorporating a fresh and futuristic approach on all visuals.
Ideation
Brainstorming
Creative Direction
Presentation Design
Powerpoint Design
Illustration
Layout
Dave’s approach
The simple vector linework, coloured in-line with the Absolut’s corporate identity, had to be set against darker backgrounds like charcoal and black for it to stand out and have a bit of character, while keeping in mind the contemporary, clean but creative approach of the client’s signature approach to their visuals.
SJ’s thoughts
I love being involved in a project’s ideation phase and then seeing a team bring it to life in the way this event was organised. Takunda Bimha, Chrissy Dransfield and the VWV team paid the highest attention to detail, paying homage to the artists and creators who exhibited and performed on the day. Plus, I had such a blast at the event itself. Levels.
Client Challenge Two: We were asked to design an artwork for the official T-shirts at the One Source Live experience. We killed it. Thank you to Takunda and Chrissy for your belief in Team Suketchi. Cava the T!
Our Solution: Inspired by a tree that provides shelter from the sun, we created a logo that emphasises communication and a community that comes together to engage in dialogue.
Logo Design
Content Design
Dave’s approach
I created a human figure that also serves as the trunk of the tree, this emphasizes how proper human interaction serves as the backbone for building communities and growth.
Client Challenge: Daily Maverick is a popular daily online newspaper, we were approached by Styli Charalambous, the founder, who needed us to create an iconic illustration on hoodies for the staff.
Our Solution: Because words are so important in journalism, we created an illustration that is composed of word clouds. The words that make up the final image are things that embody the Daily Maverick brand.
Illustration
Graphic Design
Apparel Design
Dave’s approach
I focused on words that best describe Daily Maverick based on our research, and used these to build an image of the eagle.
Client Challenge: Africa Expansion/Danone is a global food company holding top positions in healthy food through its four businesses Fresh Dairy Products, Early Life Nutrition, Waters, and Medical Nutrition. The company approached Suketchi to assist with branding and to bring one of their products Mayo to life by designing elements for point of sale.
Our Solution: To illustrate how tasty Mayo is, we developed a character that is enjoying the yoghurt snack with the emphasis on her licking the spoon.
Illustration
POS Design
Dave’s approach
I created a character that is synonymous with the target market. She’s cool and hip and enjoying the product