VWV Group ~ Absolut One Source Live Festival

Presentation Design

We were lucky enough to be involved in a few touchpoints at the One Source Live Festival, read about our collaboration below:

Client Challenge One: VWV Group, a global brand experience agency, required creative direction, input, design and layout for a pitch presentation for Absolut Vodka’s inaugural One Source Live Festival. Our ECD SJ was part of the brainstorming phase, while Dave designed the presentation under the direction of the one and only creative genius Takunda Bimha who headed up the winning strategic team.

Our Solution: Our team designed the layout and style of the creative pitch proposal, drawing on the highly-conceptual future-Africa theme of the One Source Live brand in South Africa, while incorporating a fresh and futuristic approach on all visuals.

• Ideation
• Brainstorming
• Creative Direction
• Presentation Design
• Powerpoint Design
• Illustration
• Layout

Dave’s approach

The simple vector linework, coloured in-line with the Absolut’s corporate identity, had to be set against darker backgrounds like charcoal and black for it to stand out and have a bit of character, while keeping in mind the contemporary, clean but creative approach of the client’s signature approach to their visuals.

SJ’s thoughts

I love being involved in a project’s ideation phase and then seeing a team bring it to life in the way this event was organised. Takunda Bimha, Chrissy Dransfield and the VWV team paid the highest attention to detail, paying homage to the artists and creators who exhibited and performed on the day. Plus, I had such a blast at the event itself. Levels.

Read all about Once Source Live here

Watch to find out what it was all about:

Client Challenge Two: We were asked to design an artwork for the official T-shirts at the One Source Live experience. We killed it. Thank you to Takunda and Chrissy for your belief in Team Suketchi. Cava the T!